Steve Lesnard Talks The Importance Of Simplicity In A Digital World

Marketing has been an important part of any business for generations, but it has done through a lot of changes. In recent years, the world going to digital has had a huge impact on marketing and marketing expert Steve Lesnard has stated that it’s important to utilize the different digital platforms while keeping the preferences of the customers in mind. While Steve Lesnard knows that it is easy enough to advertise your product on social media, it’s not as easy to create a campaign that actually has a widespread impact and can attract customers to buying what you have to offer. In the end, it’s the customer that matters and you have to keep in mind what will catch their attention and help them decide if your product is worthwhile to them.

One of the most important things that Steve Lesnard says your company should consider is simplicity. While your product may offer your consumers a lot of different things, there are only so many things that you can mention during your campaign while still being able to get and maintain the attention of your audience. There is a lot of different information on social media and you only have a brief period of time to influence someone enough to want to get more information or even make a purchase through your marketing. It’s a good idea to pick one of the most important aspects of your product that is marketable and stick with that during your campaign.

When advertising your product to consumers, Steve Lesnard states the importance of making it real and relatable. While a product may seem cool and interesting, if a consumer cannot see how it can benefit their life in an accessible way, they won’t be making a purchase. You need to be able to bring your product to life over the digital media you are marketing it on. Your customers should know what it does, how to use it, and how they will look while using it. All of these are truly important to marketing your product and doing it properly can energize your campaign.

Find out more about Steve:

The rise of Gulf Coast Western and Matthew Fleeger


Matthew Fleeger is the CEO and president of Gulf Coast Western, and much of the success of the company has been credited under his leadership of the oil and gas company. Gulf Coast Western is built on working with other partners while trying to expand their territory. In fact, the company has attributed much of their success through working with other partners in the industry since its founding in 1970 in Dallas, Texas. Although they originated out of Texas, they have expanded to other states such as Mississippi, Colorado, Oklahoma, and others. They credit two key partnerships for their rise in the oil and gas industry with the two being the Orbit Gulf Coast Exploration and Orbit Energy Partners. The first partnership allowed them to expand to Louisiana with the second further expanding their reign. In addition, the agreements allow Gulf Coast Western to increase the production of their oil with more production at their wells. Along with this, the company also gets to use seismic data to get insight into what they are doing as a brand. The article credits another specific partnership with Northcote Energy Ltd. to expand to Southeast Louisiana. Gulf Coast Western makes sure to make good decisions with low risk such as expanding in good climate areas, and the company values what they do as a company with moral ethics as they were rated an A+ from the Better Business Bureau. Matthew Fleeger as stated prior, is responsible for the rise of Gulf Coast Western as he simply knows a lot about the oil and gas industry. He is credited as a productive entrepreneur who founded other companies such as MedSolutions, Palm Beach Tan, and Mystic Tan. Fleeger is a graduate of Southern Methodist University, specifically from the Cox School of Business. He later founded companies and built up Gulf Coast Western.


Daily Forex Report main article

Article Title: Vijay Eswaran, A Gifted Motivational Speaker, Entrepreneur, Speaker, and Philanthropist.

Article Text:

Vijay Eswaran is a well established, author, philanthropist, and entrepreneur. As an entrepreneur, Vijay co-founded the QI Group of Companies in 1998 and continues to serve as the group’s founding Executive Chairman. Under his visionary leadership, the QI Group has grown to an international conglomerate with a significant presence around the world.

As an innovative businessman and leader, Vijay Eswaran has fashioned the QI Group as a diversified multinational. The company involved in is various business activities in the fields of telecommunications, retail, luxury and collectibles, conference management, logistics, lifestyle and leisure, direct sales, and property development.

Vijay is also a charismatic business leader. His ability to bring together people with great ideas led to the establishment of the QI Group. The company started as a small startup in Malaysia 18 years ago. Today, the QI Group has operational subsidiaries in Hong Kong, Malaysia, Thailand, and other 30 countries across the globe.

Apart from his business activities, Vijay Eswaran is also a seasoned motivational speaker. He has given high profile lectures and keynote speeches on varied subjects across the world. He is severally invited to deliver spirituality and business lessons and talks in world-renowned universities and business leadership forums. Some of the high profile meetings he frequently addresses include the Commonwealth Business Forum and the World Economic Forum.

As a philanthropist, Vijay Eswaran is the mastermind behind the establishment of the RHYTHM Foundation. The foundation functions as the Corporate Social Responsibility arm of his company. Through the foundation, Vijay has contributed to numerous charitable projects around the world.

Vijay has also established a local chapter of RYTHM Foundation in Malaysia. The organization, which goes by the name Vijayaratnam Foundation, is an honor to Vijay’s father. The foundation partners with local not-for-profit organizations in several projects involving the empowerment of women, special education, youth development, and child welfare.

Vijay Eswaran has been severally recognized for his philanthropic contributions. In 2011, Forbes named him in its annual list of Heros of Philanthropy in Asia. He also won the Asian Strategic Leadership Institute’s Regional Philanthropy Award at the 3rd World Chinese Economic Forum in Malaysia.

End Of Article

Impressionable facts about Academy of Art University

Academy of Art University is one of the leading institutions that has put technology first in the various operations that take place at the university. The school has made life great for better people through the insights and wisdom that it brings to students. Most of the tutors in the institution are full of knowledge and their main goal has always been to help students emerge the best through getting good results. The school has been in the running for many decades and it has maintained its team by mentoring them and helping them build their professions.

Academy of Art University considers the state of its students and it is through this that bit has established its institution to accessible locations so that the staff and students do not have to struggle for education. The extra curriculum programs that the institution has set aside for its students enable them to bring their other talents to life. Among the major programs that vast students have expressed interest in an include bible study that students from various denominations attend. Besides, they also offer sports to enable those with talents and interests in the latter to bring their talents to reality.

Throughout the programs in art and fashion that the Academy of Art University offers, many students have successfully had a great moment to meet legendary artists from many parts of the country. The mentorship that the successful artists offer to students has given them hope and courage to continue seizing their moments by chasing their dreams. The practical programs they continue to bring to their students has given all enrolled students a chance to quickly acquire concept on the things they ought to do for their succeeds. The Academy of Art University seeks to mentor the young in the coming years by giving them a chance to showcase what they got in their institutions.

Roseann Bennett Discusses Canine-Assist Therapy And Its Benefits


Roseann Bennett is one of the most recognizable names in the mental and emotional healthcare sector. This celebrity-like status of Roseann is thanks to her prosperous career as a family and marriage therapist.

After ten years of doing in-home therapy sessions, she established the Center for Assessment and Treatment and one among her treatment techniques was Canine-Assisted Therapy.

She was one of the professionals in the sector to embrace this type of treatment. Roseann Bennett recently published an insightful blog post on Canine-Assisted Therapy and its benefits. This blog post was meant to educate the public and encourage them to embrace this type of treatment for mental and emotional disorders.

What is canine-assisted therapy?

Canine-Assisted Therapy is the used of trained dogs to help treat patients suffering from different kinds of mental and emotional difficulties. Bennett pointed out that there are many dog breeds suited for this task including the German Shepherd, Greyhound, French Bulldogs, Pomeranians, and several others. She went on to mention that the therapy dogs can be trained for the therapy room or as a companion to a patient. Therapy dogs found in therapy rooms are usually calm, and comforting to instill a sense of trust in a patient. Get More Information Here.

Benefits of canine-assisted therapy

The biggest benefit of Canine-Assisted Therapy according to Roseann Bennett is its high levels of success in treating different kinds of mental and emotional disorders. The effectiveness of this therapy can be increased by combining it with other forms of treatments.

Canine-Assisted Therapy is very effective in treating kids with anxiety. The therapy dogs help such kids relax and have confidence in themselves. Usually, these kids end up performing better in school and being happier about their life generally. The elderly who are struggling with loneliness also find therapy dogs very useful and do veterans dealing with PTSD.